The IIT Bombay Souvenir Store kicked off as a brainchild of the IIT Bombay Alumni Association (IITBAA) as a physical shop at the Gulmohar Building in 2003. 6 years later, it was rebranded as "Bombay76", and till 2015, it thrived both as a physical shop, as well as an online store here on www.bombay76.com. While the physical shop in the cosy little corner of the Gulmohar Building catered to the students, faculty, staff, campusites, and visitors of IIT Bombay, the online store has been shipping the merchandise to alumni (and other interested customers) in every pat of the world.
In 2015, the IITBAA took a call to keep the store online-only, given the ease with which e-commerce had become a part of almost everyone's shopping experience. Today, even the students of IIT Bombay who stay in the hostels within the campus order their t-shirts, hoodies, and mugs online and receive the same at their threshold.
Bombay76 is managed and run by Sorabh Sodhani (Topi), an alumnus from the Class of 2001.